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Understand that a non-fiction book is a souvenir,...

“Understand that a non-fiction book is a souvenir, just a vessel for the ideas themselves. You don’t want the ideas to get stuck in the book… you want them to spread. Which means that you shouldn’t hoard the idea! The more you give away, the better you will do.

— Seth Godin’s advice for (non-fiction) authors

read more posts about:
• publishing
• seth godin
• ideas
• what if we give it away
• do good work and share it with people
• promotion
• books

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