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The trouble begins with a design philosophy that...

Aug 13, 2012
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The trouble begins with a design philosophy that equates “more options” with “greater freedom.” Designers struggle endlessly with a problem that is almost nonexistent for users: “How do we pack the maximum number of options into the minimum space and price?” In my experience, the instruments and tools that endure (because they are loved by their users) have limited options.
— Brian Eno, “The Revenge of the Intuitive,” (13 years ago!)

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