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Hey, Whipple, Squeeze This: A Guide to Creating...

Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising by Luke Sullivan

Uh-oh, he’s posting another book about copywriting…

Yes, I am. And this one is wicked good. A classic for a reason. Be sure to check out Sullivan’s blog.

read more posts about:
• hey whipple
• luke sullivan
• my reading year 2011
• copywriting
• advertising

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18 notes

1. copywrithing reblogged this from austinkleon
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7. This was featured in #Advertising
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10. brittanyforks said: I bought this in college for Ad 1, and still need to read it!
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    When I was a junior in college, I went...the bookstore in search of my required (though...

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