TUMBLR
A scrapbook of stuff I'm reading / looking at / listening to / thinking about...
Posts tagged "blogging"
When I got out of college, I got a great part-time job in a library with health insurance and worked probably 3 or 4 days a week, and then when I was home, I just read books and dicked around on my blog. (You can still read all those old posts, btw.)
The blog was my anchor. My headquarters. My home planet. My outlet. I could put anything I wanted to on there — for a while I was doing short stories, then I started doing comics, then I started making the blackout poems. Basically, I could do whatever I wanted to and try out anything because I had that blog. Nobody read it in the beginning, but after a few years, people showed up.
And everything good that happened to me came from that blog. I got a web design job because of what I’d done on my blog. I got a book deal and a print setup with 20x200 (RIP) because of the poems I posted online. I got my copywriter job because of my blog. I got my second book deal because of something I posted on my blog.
But I started blogging 8 years ago! That’s not very long at all, really, but it’s super-long in internet time.
I guess what I’m trying to say is: 1) you don’t have to have a plan 2) you just have to stick around for a while.
A few years ago, this thing Jessa Crispin wrote really hit me:
I’m very Midwestern in that I just do the work that is in front of me. I just did the work that was in front of me for six and a half years. Somehow, there were just always readers, and I’m appreciative that they exist.
I love that. Just do the work that’s in front of you. Pick something that interests you, learn all you can about it, try to get good at it, and then let that thing lead to the next.
In the 1960s, Ed Ruscha started putting out his own cheap artist books as a way to get his work out there. The books were “mostly about other everyday sights, like swimming pools, parking lots and palm trees.”
Shunning the elite notion of the “livre d’artiste” — those luxurious, limited-edition works that are collaborations between artists and private presses — he reinvented the genre as something inexpensive, accessible and easy to produce.
The books weren’t precious artworks, they were books, sort of proto-zines:
Mr. Ruscha’s books were not always considered so precious. Mr. Monk remembers his days in the late ’80s as a student at the Glasgow School of Art when he was able to check “Every Building on the Sunset Strip” and books like it out of the library. “I’d take them home, and they got me thinking about this idea of publishing, how you could make something cheap,” he said. “It had a lot of potential.”
Delighted to see my friend Maris profiled in Brooklyn Magazine. Also wanted to call this out, because it’s something we’ve talked about before:
Kreizman has… worked “in the book industry for my entire career” but says that “it wasn’t until I started my blog that I felt like I was part of a real community (both on- and offline) of writers, editors, booksellers, critics, and readers.”
Slaughterhouse 9021 has long been one of my favorite tumblrs — I see what Maris does as a form of cartooning — the perfect paring of image and word, screenshot and quote together makes for a third thing. Oh, and it just passed 100,000 followers!
Great piece from 2005 where Goldsmith tries to convince academics (“not painters, potters, printmakers, book artists or metal workers. Yet.”) to make all of their work freely available online. He cites the fact that he’s never made any money off of his experimental work, but by having it online, he’s been exposed to a wider readership and received numerous invitations to speak and travel:
I make sure to post everything I publish on paper on the internet. While I have never received one cent from my experimental writing, due to the web, I have traveled the world extensively with all expenses paid, garnered honorariums and, most importantly, I’ve connected with an interested readership — a peer group, really — in an admittedly obscure endeavor. Without the internet, a writer in my position would never exist in quite the same way.
He then encourages his colleagues to put aside their fears of getting ripped off and start blogging:
Blogging opens up instantaneous discourse with a group of like-minded thinkers. We all know of colleagues who post chapters-in-progress of their latest books on their blogs. Older proprietary ways of thinking would condemn this practice with the fear that your ideas would be swiped, brought quickly to the marketplace, rendering your efforts useless. On the contrary, what happens is the opposite. Like any twelve-step program alumnus knows: words are deeds. By showing your commitment to these ideas publicly, they are acknowledged by a given community as being yours. If it’s available to the whole world, then anyone trying to swipe your ideas will be outed by the public knowledge that you’re the one who has been working on this subject. Academic bloggers find that their community of readers often act as fact-checkers or engage the blogger in instantaneous debate over specific points before the book reaches the concretized state of print. Instant feedback on your work: does it get any better than that?
Finally, he “drop[s] a real secret” and claims that “the new radicalism is paper”:
Publish it on a printed page and no one will ever know about it. It’s the perfect vehicle for terrorists, plagiarists, and for subversive thoughts in general. In closing, if you don’t want it to exist — and there are many reasons to want to keep things private — keep it off the web.
» Frank Ocean Can Fly - NYTimes.com
Artists don’t usually give satisfying answers to the question of how or why they do what they do, and maybe that’s for the best. Sometimes songs mean more to us when we don’t totally grasp the lyrics. Ocean is acutely aware of this. He knows that, as much as anything, he is selling an idea. “That’s why image is so important,” he said. “That’s why you’ve got to practice brevity when you do interviews like this. I could try to make myself likable to you so you could write a piece that keeps my image in good standing, because I’m still selling this, or I could just say, ‘My art speaks for itself.’ ” He practices brevity in most things. He curates and updates his image on Twitter, Instagram and Tumblr deftly and consistently, but he never overshares. “As a writer, as a creator, I’m giving you my experiences,” he said in the GQ interview. “But just take what I give you. You ain’t got to pry beyond that.” To me, he said, “I don’t know if it’s a shield or whatever, but I want to deflect as much as I can onto my work.”
Ocean’s Tumblr is interesting — I love how he’ll post screenshots of his writing instead of actually posting the writing. (As I’ve said before, pictures of writing often spread around the internet faster than writing itself.)
I like this idea of using Tumblr as something more cryptic than outright confession or revelation. Michael Stipe on his:
It’s not confessional at all. I just like to tunnel. Initially the idea was to present a version of myself that might not be the person that people think they know. So it’s a little bit of a play on my being a public figure for as long as I have been…. It might be a bit of an introduction to the way I visually interpret the world. I work visually, and this is essentially an electronic scrapbook, that’s what tumblr’s good for. You know, it’s like a stamp collection, but everyone’s allowed to cull from each other’s collection.
It reminds me of the old Radiohead websites — they were really great at just giving you these little pieces, and you felt like a detective, trying to piece together some picture of what they were working on…
Maybe Robin Sloan said it best: “Work in public. Reveal nothing.”
“That’s all any of us are: amateurs. We don’t live long enough to be anything else.”
—Charlie Chaplin, Limelight
My wife and I have been talking so much lately about “authenticity” and “honesty” online — this insane idea that you can really tell who or what someone is and how they are doing just by what they show you of themselves on the internet. That social media is somehow a more “authentic,” or more “human” way of presenting yourself, warts and all, to the world. (As if it weren’t, in fact, making it easier to invent more perfect, alter egos — as if we aren’t all carefully selecting and choosing the bits and pieces of our life to show each other — and as if, “IRL,” we didn’t already choose what bits and pieces to show our friends when they came over to dinner [“Sweep that mess into the closet! Do the dishes! Put away the embarrassing records!”]) And how, inevitably, you start measuring your own life against what you see of the lives of others. (cf. “Keeping Up With The Joneses” and “The Referendum” and my friend Paige’s “Why Facebook Makes Us Miserable.”)
This used to happen to me with other artist friends of mine who I follow online, but actually, it was a positive thing. I would see that so-and-so had been on a drawing tear, posting tons of really interesting drawings, and some of them would be really good, and it would get me wanting to draw. Only later, when talking to them in person, would it turn out that they were just as lazy and uninspired sometimes as I was. The myth contained in the images, in a way, did me good, because it made me push myself. But I wondered, for other aspiring artists who aren’t as driven or delusional as me, if the opposite wouldn’t be true, and they would feel discouraged.
This quandery got ratcheted up a bit more after our son was born. I started thinking about how fundamentally unprepared I was for the experience of caring for a newborn. It was simultaneously the best and worst thing that ever happened to me. (As I like to say, even the best baby in the world can still be a complete fucking monster.) I remembered how people told me it was tough, but nobody told me how fucking distressed and insane sleep deprivation would make me, how absolutely full of despair I would feel for that first month, how it would dredge up feelings I hadn’t felt in years, etc.
And yet, there I was, feeling pretty fucking dark, Instagramming perfect photos of my cute kid sleeping, my wife looking like an angel, etc. And there were my friends doing the same, even though I knew, after a drink at the bar, their struggles were mostly the same as mine.
I was talking about this with my friend Steven, and I suggested that there should be a kind of “shadow gallery” on Instagram — a place where you post pictures of your kid at his worst. He said I absolutely had to do this. (He had a friend whose first move after giving birth was to call all of her girlfriends who were moms and swear them out for not being honest with her.)
And then, of course, I thought of a “shadow gallery” for artists — places where they post their work at their worst, where they acknowledge, that they are, in fact, not natural-born geniuses. A blank Microsoft Word screen. A terrible, sloppy drawing. Their Google search histories…
(You’d think someplace like Dribbble would accomplish this — but every work-in-progress I’ve ever seen a designer post there has been borderline perfect. Things organized neatly…)
Then last night my wife sent me this post my a mommyblogger, acknowledging that the reason she seemed so productive is that she has a nanny.
Why are we, as women, so reluctant to talk about the people we hire to help us so that we can do what we do? What are we afraid of? People thinking we CAN’T do it all?
Well, duh.
We fucking can’t.
So what’s this big secret we’re trying to keep and who do we think we’re fooling?
And what is it doing to people who read our blogs and books and pin our how-tos and think that all of these projects are being finished while children sit quietly on the sidelines with their hands in their laps.
What is it doing to you?
We write disclosure copy on posts that are sponsored, giveaways that are donated. We are contractually obligated to label and link but where is the disclosure copy stating how we work from home with small children? How we shoot videos and meet deadlines and go to meetings and travel around the country attending conventions and conferences.
We have help, that’s how!
People have asked me, over the years, how I’m able to do so much. (My first thought is always, “So much? Boy, do I have you fooled.”) Now, I’m thinking of this idea of an Artist’s Disclosure. (Brian Eno had one in his Diary: “one of the reasons I am capable of running three careers in parallel is because I married my manager.”) I’m thinking about what my disclosure might look like, and whether I have the guts to share it, and whether it’d really do anyone any good, including me.
Own your turf
If you care about your online presence, you must own it.
In the early days of the social web, there was a broad expectation that regular people might own their own identities by having their own websites, instead of being dependent on a few big sites to host their online identity. In this vision, you would own your own domain name and have complete control over its contents, rather than having a handle tacked on to the end of a huge company’s site. This was a sensible reaction to the realization that big sites rise and fall in popularity, but that regular people need an identity that persists longer than those sites do.
Personal homepages and weblogs have long since faded from the popular trends. They’re no longer hip and nobody’s launching the hot new startup to reinvent them or make them better.
Most of the interest in writing online’s shifted to microblogging, but not everything belongs in 140 characters and it’s all so impermanent. Twitter’s great, but it’s not a replacement for a permanent home that belongs to you.
And since there are fewer and fewer individuals doing long-form writing these days, relative to the growing potential audience, it’s getting easier to get attention than ever if you actually have something original to say.
Carving out a space for yourself online, somewhere where you can express yourself and share your work, is still one of the best possible investments you can make with your time. It’s why, after ten years, my first response to anyone just getting started online is to start, and maintain, a blog.
One day Tumblr will be gone.
All advice is autobiographical (YMMV)
I’m working on a keynote next week for SUNY Broome, a community college in upstate NY. The name of the talk is “How To Steal Like An Artist (And
109 Other Things Nobody Told Me)” — here’s a sneak peek:
- Steal like an artist.
- Write the book you want to read.
- Don’t wait until you know who you are to start making things.
- Use your hands.
- The Secret: do good work and put it where people can see it.
- Geography is no longer our master.
- Stay out of debt.
- Get yourself a calendar. (And a logbook.)
- Be boring. (It’s the only way you get work done.)
- Creativity is subtraction.
I was digging in my archives for a photo and came across this Instagram, which I posted a few days before I gave the “Steal Like An Artist” speech. It’s funny, if you click the links: I’d completely forgotten how much material for the original speech was just writing I’d collected over a half decade or so of blogging. People talk about blogging as if it’s this ephemeral thing — you just type things into boxes and it just gets lost in the wash of the Internet, but if you do it right, if you save your writing, tag it, archive it, have a good system for going back through it, it’s pretty cool what you can turn these bits and pieces into later.






